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Platform and Consumer Data for Home Builders & Brands

Connect and convert more home movers.

Unlock smarter analytics, audiences, and ads. See how.
  • Maronda-Homes
  • Sitterle Homes
  • holt-homes
  • Guaranteed Rate
  • unionmainhomes
  • ivory-homes
  • hayden-homes
  • century-link
  • liveramp-1
  • khov
  • Who We Serve

    We work with the best.

    Understand who’s buying homes, where they’re coming from, and why they convert, so you can spend smarter and sell faster.

    Marketing Agencies

    Run smarter ad campaigns with exclusive audience data, full-funnel analytics, and turnkey media execution - all backed by our industry-leading platform.

    Home Builders

    Connect and convert home buyers with our ad activation and analytics platform. You'll get real-time insights into traffic, leads, and conversions by community, so you can sell more homes, faster.

    AdTech Advertisers

    Reach home movers, buyers, and household decision-makers during high-intent moments with audience segments. Available directly, and on DSPs and SSPs.

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    Our Platform

    Smarter ads and analytics, built for home mover marketing teams.

    • Built for the housing industry. (No retrofitted tools.)

    • See the full buyer journey, pre- and post-move.
    • Tracks ROI from first click to sale.

    • Easy to set up, and affordable to use.
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    Our Technology

    Data-driven marketing, powered by Whengine.

    We built the first consumer intelligence engine purpose-built for the housing economy with the #1 data superset about people and property available anywhere. It powers everything we do at Audience Town.

    Get unmatched precision for every campaign and every conversion.

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    Consumer Attributes

    Testimonials

    Our customers say it best.

    Audience Town has given us the data we need to truly understand our buyers and pivot quickly to meet their needs. This kind of insight is a gamechanger for our marketing and sales efforts.

    melissa-cervin

    Melissa Cervin
    VP of Marketing, Lombardo Homes

    Audience Town's platform allows us to see which paid search keywords deliver visitors that are a fit for our communities because of all the consumer insights they share. We’re now able to understand and allocate more dollars behind high-opportunity keywords that are truly driving better marketing results.

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    Nikki Corcoran
    Digital Marketing Manager, Maronda Homes

    K. Hovnanian Homes is a data-driven organization, and Audience Town’s analytics provides my team with deeper consumer intelligence than any standard tools we’ve come across. Using Audience Town’s reporting allows my team to better communicate and market to their regional customers with more informed decision-making.
     
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    Ryan Clune
    VP of Digital Marketing, K. Hovnanian Homes

    Many of our clients are looking for deeper insights, and Audience Town’s platform allows me to meet, and exceed, these needs. It’s also a great tool for persona building, which we use to drive our marketing strategy.
     
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    Chris Ochs
    VP of Marketing, Graphic Language

    Our new home construction clients rely on us to educate them about the latest digital technology and tools. Audience Town is a must-have for us for this reason. Being able to share new and interesting data points with builders that aren’t available in standard tools, such as Google, gives us an edge in the market. Audience town’s insights empower us to help our clients make the most strategic decisions possible, time and time again.

    Sara Smith
    Director of Client Relations, Bokka Group

    We know home movers. Now you can, too.

    Discover how to connect with and convert your best buyers.